What are your go-to outfits to wear to blogger events?
As someone who has been in the industry for several years now, I have attended my share of red carpets, premieres, networking and blogger events that range from very casual and laid back to full out glam. However, no matter how much experience I have, it is always difficult to find the perfect outfit for the event. At events with bloggers, it can be a lot of pressure since you know you will be mingling with people dressed to the nines because they are in the constant presence of cameras and cell phones. That being said, I put together a few tips to help you decide what to wear to your next blogger event.
If you are planning on wearing something extravagant and glam, you might as well strive to make a grand impression through a statement piece. When attending a branded event, it is always beneficial to wear something “branded” to demonstrate your interest and general enthusiasm for the company.
A blogger event is a perfect opportunity to debut a new piece, particularly one that is quite trendy since you’ll be attending with your fellow fashionistas. You can guarantee that you'll get photographed by someone so it pays off to look camera ready! You might even end up being tagged in stories or posts, which is a great way to gain exposure and higher engagement on your social channel.
However, I cannot stress how important it is to dress in something you feel comfortable in. Go for a genuine look that represents you and your personal sense of style and you will attract attention because of the energy you are giving off because you like what you are wearing.